| 000 | 01510nam a2200313 4500 | ||
|---|---|---|---|
| 005 | 20170415123024.0 | ||
| 008 | 040701s1995 njua b 001 0 eng | ||
| 020 | _a0132971860 | ||
| 049 | _bSPU-CHG SPU-BK | ||
| 050 | 0 | 0 |
_aHF 1416 _bK43G 1995 |
| 100 | 1 |
_aKeegan, Warren J _970161 |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan. |
| 250 | _a5th ed. | ||
| 260 |
_aEnglewood cliffs, NJ: _bPrentice - Hall, _c1995 |
||
| 300 |
_axix, 828 p. : _bill. ; _c24 cm. |
||
| 449 | 0 | _a110210 | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aEXPORT MARKETING _xMANAGEMENT _938727 |
|
| 650 | 0 |
_aEXPORT MARKETING _xMANAGEMENT _xCASE STUDIES _946812 |
|
| 942 | _cGEN | ||
| 998 | _aNuch 0309 | ||
| 999 | _c70146 | ||