| 000 | 00643nam0a22001930004500 | ||
|---|---|---|---|
| 005 | 20170210192145.0 | ||
| 020 | _a0070275475 | ||
| 050 | 0 | 0 |
_aHF 5415.13 _bL43A 2002 |
| 100 | 1 |
_aLehmann, Donald R _971725 |
|
| 245 | 1 | 0 | _aAnalysis for marketing planning |
| 250 | _a5 th ed. | ||
| 260 |
_aBoston: _bMc Graw-Hill Higher Education, _c2002 |
||
| 300 | _axiii, 256 P.,ill ; 23 cm | ||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMARKETING _zUNITED STATES _xMANAGEMENT _977549 |
|
| 700 | 1 |
_aWiner, Russell S _971726 |
|
| 942 | _cGEN | ||
| 999 | _c69040 | ||