000 00698nam0a22002050004500
005 20170210192057.0
020 _a0684864940
050 0 0 _aHD 45
_bP37T 2001
100 1 _aParasuraman, A
_970678
245 1 0 _aTechno-ready marketing : how and why your customer
250 _aพิมพ์ครั้งที่ 1
260 _aNew York:
_bThe free press,
_c2001
300 _axiv, 221 P.,ill ; 22 cm
500 _aIncludes index
650 0 _aTECHNOLOGICAL INNOVATIONS
_xMANAGEMENT
_947440
650 0 _aTechnological innovations
_xMarketing
_970679
700 1 _aColby, Charles L
_970680
942 _cGEN
999 _c68350