000 01066nam0a22002530004500
005 20170210192038.0
020 _a0844233633
050 0 0 _aHF 5415.123
_bS38I 1993
100 1 _aSchultz, Don E
_970222
245 1 0 _aIntegrated marketing communcations
250 _aพิมพ์ครั้งที่ 1
260 _aIllinois:
_bNTC Business Books,
_c1993
300 _axvii, 218 p.,ill ; 24 cm
500 _aIncludes index
650 0 _aCOMMUNICATION IN MARKETING
_948624
700 1 _aTannenbaum, Stanley I
_970223
700 1 _aLauterborn, Robert F
_970224
942 _cGEN
999 _c68091