000 00545nam0a22001810004500
005 20170210192034.0
020 _a0750641142
050 0 0 _aHF 5415
_bM37 1999
100 1 _aBaker, Michael J
_970128
245 1 0 _amarketing book
250 _a4th ed.
260 _aOxford:
_bButterworth - Heinemann,
_c1999
300 _axxxiv, 718 p.,ill ; 26 cm
500 _aIncludes bibliographical references and index
650 0 _aMARKETING
_934000
942 _cGEN
999 _c68037