000 00730nam0a22002170004500
999 _c67774
003 SPU
005 20200125134258.0
008 200125b xxu||||| |||| 00| 0 tha d
020 _a0786311312
050 0 0 _aHM 263
_bH36 1997
100 1 _aCaywood, Clarke L
_969698
245 1 0 _aThe handbook of strategic public relations & integrate communications
260 _aNew york:
_bMc Graw - Hill,
_c1997
300 _axxvi, 574 p.,27 cm
500 _aIncludes index
650 0 _aPUBLIC RELATIONS
_937301
650 0 _aCOMMUNICATION IN MANAGEMENT
_934453
650 0 _aCOMMUNICATION IN MARKETING
_948624
850 _aSPU
942 _cGEN
_2lcc