| 000 | 02188nam a2200457 4500 | ||
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| 005 | 20170415123017.0 | ||
| 008 | 080721s2003 si eng | ||
| 020 |
_a0131001353 _c771 Bht (บริจาค) |
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_aHF 5415.13 _bK67M 2003 |
| 100 | 1 |
_aKotler, Philip _9114321 |
|
| 245 | 1 | 0 |
_aMarketing management : _ban asian perspective _h[book] |
| 250 | _a3rd ed. | ||
| 260 |
_aSingapore : _bPrentice-Hall, _c2003 |
||
| 300 |
_axxvi, 771 p. : _bill. ; 25 cm. |
||
| 449 | 0 | _a110203 | |
| 449 | 0 | _a110210 | |
| 504 | _aIncludes index | ||
| 505 | 0 | _aUnderstanding marketing management | |
| 505 | 0 | _aAnalyzing marketing opportunities | |
| 505 | 0 | _aDeveloping market strategies | |
| 505 | 0 | _aShaping the market offering | |
| 505 | 0 | _aManaging and delivering marketing programs | |
| 650 | 0 |
_aMARKETING _xMANAGEMENT _934112 |
|
| 650 | 0 |
_aMARKETING _zASIA _xMANAGEMENT _957989 |
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| 700 | 1 | 0 |
_aHoon Ang, Swee _9150630 |
| 910 |
_aบัณฑิต _c240608 |
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| 942 | _cGEN | ||
| 998 |
_aniparat 0708 _bniparat 0708 |
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| 998 |
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