| 000 | 00722nam0a22002050004500 | ||
|---|---|---|---|
| 005 | 20170210185304.0 | ||
| 020 | _a0130830445 | ||
| 050 | 0 | 0 |
_aHF 5415.2 _bM34M 1999 |
| 100 | 1 |
_aNaresh K. Malhotra _952966 |
|
| 245 | 1 | 0 | _aMarketing research : an applied orientation |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, N.J.: _bPrentice-Hall, _c1999 |
||
| 300 | _axxxv, 763 p | ||
| 500 | _aIncludes appendix and index | ||
| 650 | 0 |
_aMARKETING RESEARCH _934106 |
|
| 650 | 0 |
_aMARKETING RESEARCH _xMATHODOLOGY _970169 |
|
| 942 | _cGEN | ||
| 999 | _c47459 | ||