000 01151nam0a22002770004500
005 20170210184748.0
008 060610 1992 nyu eng
020 _a0070067570
020 _a0071129162
049 _bSPU-BK SPU-CHG
050 0 0 _aHF 5415.13
_bB68S 1992
100 1 _aBowersox, Donald J
_970196
245 1 0 _aStrategic marketing channel management /
_cDonald J. Bowersox, M. Bixby Cooper
_h[book]
260 _aNew York :
_bMcGraw-Hill,
_c1992
300 _axix, 488 p
504 _aIncludes index
650 0 _aMARKETING
_xMANAGEMENT
_934112
700 1 _aCooper, M. Bixby
_970197
942 _cGEN
998 _agam 0606
_bgam 0606
999 _c43272