| 000 | aam a22 4500 | ||
|---|---|---|---|
| 999 | _c185113 | ||
| 003 | SPU | ||
| 005 | 20190201145706.0 | ||
| 008 | 170814b xxu||||| |||| 00| 0 eng d | ||
| 020 |
_a9781292089669 _c1540 |
||
| 040 | _aSPU | ||
| 049 | _aSPU_CHN | ||
| 050 |
_aHF 5415 _bK67P 2017 |
||
| 100 | 0 |
_9114321 _aKotler, Philip |
|
| 245 |
_aPrinciples of Marketing An Asian Perspective / _cPhilip Kotler [and others] |
||
| 246 | _aPrinciples of Marketing | ||
| 250 | _a4th ed. | ||
| 260 |
_bPearson Education, _c2017 _aHarlow : |
||
| 300 |
_axxiv, 750 p. : _bill. ; _c28 cm. |
||
| 505 | _aMarketing : Managing Profitable Customer Relationships | ||
| 505 | _aCompany and Marketing Strategy : Partnering to Build Customer Relationships | ||
| 505 | _aThe Marketing Environment | ||
| 505 | _aManaging Marketing Information | ||
| 505 | _aConsumer Markets and Consumer Buyer Behavior | ||
| 650 | 0 | 0 |
_957959 _aMARKETING _zASIA |
| 650 | 0 | 0 |
_934000 _aMARKETING |
| 650 | 0 | 0 |
_934112 _aMARKETING _xMANAGEMENT |
| 700 | 0 |
_996294 _aArmstrong, Gary _eCo-author |
|
| 700 |
_9224781 _aSwee, Hoon Ang _eCo-author |
||
| 700 |
_9224782 _aChin, Tiong Tan _eCo-author |
||
| 700 |
_9224783 _aOliver, Hon-Ming Yau _eCo-author |
||
| 700 |
_9224784 _aSiew, Meng Leong _eCo-author |
||
| 850 | _aSPU | ||
| 942 |
_2lcc _cGEN |
||
| 998 |
_amonthira 140817 _bmonthira 140817 |
||