| 000 | 01208nam a2200313 4500 | ||
|---|---|---|---|
| 005 | 20170415123636.0 | ||
| 008 | 170107s2012 eng | ||
| 020 |
_a9780132983211 _c1540 Bht |
||
| 040 | _aSPU | ||
| 049 | _bSPU-CHN | ||
| 050 | 0 | 0 |
_aHM 742 _bB73S 2012 |
| 100 | 0 |
_aBreakenridge, Deirdre _9220495 |
|
| 245 | 1 | 0 |
_aSocial media and public relations : eight new practices for the pr professional / _cDeidre Breakenridge _h[book] |
| 246 | 3 | _aSocial media and public relations | |
| 260 |
_aUpper Saddle River : _bFT Press, _c2012 |
||
| 300 |
_aix, 166 p : _bill ; _c23 cm. |
||
| 449 | 0 | _aCHON09 | |
| 500 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aChapter 1 : The PR Policymaker | |
| 505 | 0 | _aChapter 2 : The Internal Collaboration Generator | |
| 505 | 0 | _aChapter 3 : The PR Technology Tester | |
| 505 | 0 | _aChapter 4 : The Communications (COMMS) Organizer | |
| 505 | 0 | _aChapter 5 : The Pre-Crisis Doctor | |
| 650 | 0 |
_aSOCIAL MEDIA _9200011 |
|
| 650 | 0 |
_aPUBLIC RELATIONS _937301 |
|
| 942 | _cGEN | ||
| 998 |
_agift 0117 _bgift 0117 |
||
| 999 | _c181836 | ||