000 01526nam a2200349 4500
005 20191026161529.0
008 160602s2007 enk eng
020 _a9780754648864
_c4195 Bht.
040 _aSPU
049 _bSPU-BK
050 0 0 _aHE 9780
_bI27A 2007
100 0 _aIatrou, Kostas
_9217203
245 1 0 _aAirline choices for the future :
_bfrom alliances to mergers/
_cKostas Iatrou, Mauro Oretti
_h[book]
260 _aAldershot, England :
_bAshgate,
_c2007
300 _axv, 221 p. :
_bill. ;
_c23 cm.
449 0 _a110510
504 _aIncludes index
505 0 _aOnce rivals, now partners : Why?
505 0 _aLearming from the past, looking at the present : first the facts
505 0 _aOnce rivals, now partners : How?
505 0 _aLanded or stranded-are alliance customers happy?
505 0 _aLearning from the past looking at the future : success stories
505 0 _aNot always a happy ending
505 0 _aThe road not taken : further along the alliance or the merger path?
650 0 _aAIRLINES
_xMANAGEMENT
_9185093
650 0 _aSTRATEGIC ALLIANCES (BUSINESS)
_950731
700 1 0 _aOretti, Mauro
_9217204
910 _aธุรกิจการบิน อ.ซันนี่ สามนปาลแนะนำ
_bร้าน ASIA Book งาน Mini Book Fair
_c270516
942 _cGEN
998 _aniparat 0616
999 _c179130