000 01407nam a22003254a 4500
005 20180901164728.0
008 150627s2015 maum b a001 0 eng
020 _a9781259254345
_c815 Bht
040 _aSPU
049 _bSPU-CHG SPU-CHN
050 0 0 _aHF 5415.153
_bC72N 2015
100 1 _aCrawford, C. Merle
_q(Charles Merle),
_d1924-
_9156313
245 1 0 _aNew products management /
_cMerle Crawford, Anthony Di Benedetto
_h[book]
250 _a11th ed.
260 _aBoston, Mass. :
_bMcGraw-Hill/Irwin,
_c2015
300 _axx, 588 p. :
_c25 cm.
449 0 _a220101
504 _aIncludes appendix and index
505 0 _aOverview and opportunigy indentification/selection
505 0 _aConcept generation
505 0 _aConcept/project evaluation
650 0 _aNEW PRODUCTS
_xMANAGEMENT
_941292
700 1 _aDi Benedetto, C. Anthony.
_9101675
942 _cGEN
998 _aมณฑิรา น.ศ.ฝึกงาน 0615
_bมณฑิรา น.ศ.ฝึกงาน 0615
998 _atook 0815
_btook 0815
999 _c175022