000 01210nam a2200313 4500
005 20170415123528.0
008 140131s2014 mau eng
020 _a9781292025322
_c1,110
040 _aSPU
049 _bSPU-CHG SPU-CHN
050 0 0 _aHM 1221
_bW54P 2014
100 0 _aWilcox, Dennis L.
_970361
245 1 0 _aPublic relations :
_bstrategies and tactics /
_cDennis L. Wilcox ; Glen T. Cameron
_h[book]
250 _a10th ed.
260 _aHarlow :
_bPearson,
_c2014
300 _aii, 546 p. :
_bill. ;
_c25 cm.
449 0 _aCHON09
504 _aIncludes bibliographical references (p.[575]-581) and index.
505 0 _aWhat is public relations ?
505 0 _aThe evolution of public relations
505 0 _aPublic relation of public relations
650 0 _aPUBLIC RELATIONS
_937301
650 0 _aPUBLIC RELATIONS
_zUNITED STATES
_975778
700 1 0 _aCameron, Glen T.
_9150494
942 _cGEN
998 _apim 0114
_bpim 0114
999 _c166823