| 000 | 01091nam a2200277 4500 | ||
|---|---|---|---|
| 005 | 20170415123430.0 | ||
| 008 | 120127s2009 enk eng | ||
| 020 | _a9780415489638 | ||
| 040 | _aSPU | ||
| 049 | _bSPU-BK | ||
| 050 | 0 | 0 |
_aHF 5415.127 _bC42B 2009 |
| 100 | 0 |
_9183906 _aIan, Chaston, _d1944- |
|
| 245 | 1 | 0 |
_aBoomer marketing : _bselling to a recession resistant market / _cIan Chaston _h[book] |
| 260 |
_aAbingdon [England] : _bRoutledge, _c2009 |
||
| 300 |
_axii, 265 p. : _bill. ; _c23 cm. |
||
| 449 | 0 | _a110203 | |
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMARKET SEGMENTATION _zUNITED STATES _977895 |
|
| 650 | 0 |
_aTARGET MARKETING _zUNITED STATES _9183908 |
|
| 650 | 0 |
_aMIDDLE-AGED CONSUMERS _zUNITED STATES _9183909 |
|
| 650 | 0 |
_aBABY BOOM GENERATION _zUNITED STATES _9183910 |
|
| 910 |
_aสุนันทา _bลีดเดอร์ _c260411/240511 |
||
| 942 | _cGEN | ||
| 998 | _ajirawan 0112 | ||
| 999 | _c154857 | ||