| 000 | 00990nam a2200289 4500 | ||
|---|---|---|---|
| 005 | 20251208151419.0 | ||
| 008 | 110929s2009 mau eng | ||
| 020 | _a9780071270106 | ||
| 040 | _aSPU | ||
| 049 | _bSPU-BK | ||
| 050 | 0 | 0 |
_aHF 5415.2 _bH34M 2009 |
| 100 | 0 |
_aHair, Joseph F. _969965 |
|
| 245 | 1 | 0 |
_aMarketing research : |b in a digital information environment / _cJoseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. _h[book] |
| 250 | _a4th ed. | ||
| 260 |
_aBoston, Mass : _bMcGraw-Hill Irwin, _c2009 |
||
| 300 |
_axxiv, 690 p. : _bill. ; _c25 cm. |
||
| 449 | 0 | _a110203 | |
| 500 | _aMarketing research. | ||
| 504 | _aIncludes bibliographical and indexes. | ||
| 650 | 0 |
_aMARKETING RESEARCH _934106 |
|
| 700 | 1 | 0 |
_aBush, Robert P. _972462 |
| 700 | 1 | 0 |
_aOrtinau, David J. _970164 |
| 910 |
_aอ.กิ่งแก้ว _bจุฬาฯ _c270411/160611 |
||
| 942 | _cGEN | ||
| 999 | _c153395 | ||