| 000 | 00969nam a2200289 4500 | ||
|---|---|---|---|
| 005 | 20170210211022.0 | ||
| 008 | 110115s2010 eng | ||
| 020 | _a9780070169135 | ||
| 040 | _aSPU | ||
| 049 | _bSPU-CHN | ||
| 050 | 0 | 0 |
_aP 90 _bB37I 2010 |
| 100 | 0 |
_aBaran, Stanley J. _969935 |
|
| 245 | 1 | 0 |
_aIntroduction to mass communication : media literacy and culture / _cStanley J. Baran _h[book] |
| 250 | _a6th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill, _c2010 |
||
| 300 |
_axxvi, 450 p. : _bcol.ill ; _c28 cm. |
||
| 500 | _aIncludes bibliographical references and index | ||
| 505 | 0 | _aLaying the groundwork | |
| 505 | 0 | _aMedia, media industries and media audiences | |
| 505 | 0 | _aSupporting industries | |
| 650 | 0 |
_aMASS MEDIA _937969 |
|
| 650 | 0 |
_aMASS MEDIA AND CULTURE _955104 |
|
| 650 | 0 |
_aMEDIA LITERACY _955105 |
|
| 942 | _cGEN | ||
| 998 |
_atook 0111 _btook 0111 |
||
| 999 | _c148286 | ||