| 000 | 02337nam a22004694a 4500 | ||
|---|---|---|---|
| 005 | 20170415123236.0 | ||
| 008 | 080725s2000 ilum b a001 0 eng | ||
| 020 |
_a0844225223 _c280 Bht (บริจาค) |
||
| 040 | _aSPU | ||
| 049 | _bSPU-BK SPU-CHG SPU-CHN | ||
| 050 | 0 | 0 |
_aHF 1416 _bS38C 2000 |
| 100 | 1 |
_aSchultz, Don E. _970222 |
|
| 245 | 1 | 0 |
_aCommunicating globally : _ban integrated marketing approach / _cDon E. Schultz, Philip J. Kitchen. _h[book] |
| 260 |
_aLincolnwood, Chicago, Ill. : _bNTC Business Books, _c2000 |
||
| 300 |
_a280 p. : _bill. ; _c24 cm. |
||
| 449 | 0 | _a110203 | |
| 449 | 0 | _a110210 | |
| 504 | _aIncludes appendix and index | ||
| 505 | 0 | _aTransitioning into the 21st-century marketplace | |
| 505 | 0 | _aUnderstanding the emerging global marketplace | |
| 505 | 0 | _aHow marketing communication works | |
| 650 | 0 |
_aEXPORT MARKETING _934104 |
|
| 650 | 0 |
_aEXPORT MARKETING _xMANAGEMENT _938727 |
|
| 650 | 0 |
_aCOMMUNICATION INTERNATIONAL _971381 |
|
| 650 | 0 |
_aEXPORT MARKETING _xCASE STUDIES _938933 |
|
| 700 | 1 |
_aKitchen, Philip J. _9150757 |
|
| 910 |
_aบัณฑิต _c240608 |
||
| 942 | _cGEN | ||
| 998 |
_aทรงพล 1208 _bทรงพล 1208 |
||
| 998 |
_aniparat 0708 _bniparat 0708 |
||
| 998 |
_atook 0908 _btook 0908 |
||
| 998 | _aNuch 0109 | ||
| 999 | _c124679 | ||