000 01839nam0a22003970004500
005 20170415123236.0
008 080720 2001 nyu eng
020 _a0072316020
_c776 Bht (บริจาค)
040 _aSPU
049 _bSPU-BK SPU-CHN
050 0 0 _aHF 5415.33.U6
_bH38C 2001
100 1 _aHawkins, Del I
_971193
245 1 0 _aConsumer behavior :
_bbuilding marketing strategy
_h[book]
250 _a8 th ed.
260 _aNew York :
_bMc Graw-Hill Higher Education,
_c2001
300 _axxiv, 775 p. :
_bill. ;
_c26 cm. +
_eDisk
449 0 _a110203
504 _aIncludes bibliographical references and index
505 0 _aExternal influences
505 0 _aInternal influences
505 0 _aConsumer decision process
650 0 _aCONSUMER BEHAVIOR
_zUNITED STATES
_xCASE STUDIES
_971191
650 0 _aMARKET SURVEYS
_zUNITED STATES
_977479
700 1 _aBest, Roger J
_970061
700 1 _aConey, Kenneth A
_971194
910 _aบัณฑิต
_c240608
942 _cGEN
998 _aniparat 0708
_bniparat 0708
999 _c124576