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| 008 | 070329s2006 caum b a001 0 eng | ||
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_aP 90 _bB37M 2006 |
| 100 | 1 |
_aBaran, Stanley J. _969935 |
|
| 245 | 1 | 0 |
_aMass communication theory : _bfoundations, ferment, and future _h[book] |
| 250 | _a4th ed. | ||
| 260 |
_aBelmont, CA : _bThomson/Wadsworth, _c2006 |
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| 300 |
_axix, 412 p ; _c23 cm. |
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| 490 | 0 |
_aWadsworth series in mass communication and journalism. _988013 |
|
| 449 | 0 | _a110601 | |
| 504 | _aIncludes index | ||
| 505 | 0 | _aIntroduction to mass communication theory--The era of mass society and mass culture--The rise and fall of limited effects--Contemporary mass communication theory : searching for consensus and confronting challenges | |
| 650 | 0 |
_aMASS MEDIA _xPHILOSOPHY. _946124 |
|
| 700 | 1 |
_aDavis, Dennis K. _9111050 |
|
| 910 |
_aกานต์นันท์ _bซีเอ็ด _c201006/160307 |
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