TY  - BOOK
AU  - Kotler, Philip
TI  - Rethinking marketing : sustainable market-ing enterprise in Asia
SN  - 0130499315
AV  - HF 5415.12.A78 K67R
PY  - 2003///
CY  - Singapore
PB  - Prentice Hall
KW  - MARKETING
KW  - ASIA
KW  - CASE STUDIES
KW  - MANAGEMENT
ER  -