TY  - BOOK
AU  - Bowie,David
AU  - Buttle,Francis
TI  - Hospitality marketing: an introduction 
SN  - 0750652454 (pbk)
AV  - TX 911.3.M3 B68H 2004
PY  - 2004///
CY  - Amsterdam
PB  - Elsevier
KW  - HOSPITALITY INDUSTRY
KW  - MARKETING
KW  - HOTELS
N1  - Includes index; Part A : Introduction; Part B : Pre-encounter marketing; Part C : Encounter marketing; Part D : Post-encounter marketing
ER  -