TY  - BOOK
AU  - Friedman,Frank L
AU  - Furey,Timothy R
TI  - channel advantage : going to market with mltiple s
SN  - 0750640987
AV  - HF 5415.129 F74C 2001
PY  - 2001///
CY  - Oxford
PB  - Butterworth - Heinemann
KW  - MARKETING CHANNELS
N1  - Includes index
ER  -