TY  - BOOK
AU  - Yohalem,Kathy
TI  - Thinking out of the box : how to market your compa
SN  - 0471139165
AV  - HF 5415.135 Y64T 1997
PY  - 1997///
CY  - New York
PB  - John Wiley & sons
KW  - MARKETING
KW  - DECISION MAKING
KW  - MANAGEMENT
KW  - STRATEGIC PLANNING
N1  - Includes index
ER  -