TY  - BOOK
AU  - Jenkins,Mark
AU  - Knox,Simon
TI  - Advances in consumer marketing
SN  - 0749411279
AV  - HF 5415.3 J46A 1994
PY  - 1994///
CY  - London
PB  - Kogan Page
KW  - MARKETING
KW  - MARKETING RESEARCH
N1  - Includes index
ER  -