TY  - BOOK
AU  - Terpstra,Vern
AU  - Sarathy,Ravi
TI  - International marketing
SN  - 0030970539
AV  - HF 1416 T47I 1994
PY  - 1994///
CY  - Forth Worth
PB  - The Dryden Press
KW  - EXPORT MARKETING
KW  - MANAGEMENT
N1  - Includes bibliographical references and index
ER  -