TY  - BOOK
AU  - Zikmund,William G
AU  - D'Amico,Michael
TI  - Marketing
SN  - 0538882158
AV  - HF 5415 Z54M 1999
PY  - 1999///
CY  - Cincinnati, Ohio
PB  - South-Western. College Publishing
KW  - MARKETING
N1  - Includes bibliographical references and index
ER  -