TY  - BOOK
AU  - Usunier,Jean-Claude
TI  - Marketing across cultures
SN  - 0130106682
AV  - HF 1416 U88M 2000
PY  - 2000///
PB  - Financial Times/Prentice Hall
KW  - EXPORT MARKETING
KW  - SCOCIAL ASPECTS
KW  - INTERNATIONAL BUSINESS ENTERPRISES
KW  - SOCIAL ASPECTS
N1  - Includex bibliographical references and index
ER  -