TY  - BOOK
AU  - Darymple,Douglas J
AU  - Parsons,Leonard J
TI  - Basic marketing management
SN  - 0471353922
AV  - HF 5415.13 D37B 2000
PY  - 2000///
CY  - New York
PB  - John Wiley & Sons,Inc
KW  - MARKETING
KW  - MANAGEMENT
N1  - Includes index
ER  -