TY - BOOK AU - Hair,Joseph F AU - Bush,Ronald F AU - Ortinau,David J TI - Marketing reseasch : a practical approach for the SN - 0071164766 AV - HF 5415.2 H34M 2000 PY - 2000/// CY - boston PB - Irwin / McGraw-Hill KW - MARKETING RESEARCH N1 - Includes index ER -