TY  - BOOK
AU  - Solomon,Michael R.
TI  - Consumer behavior buying having and being
SN  - 0133766179
AV  - HF 5415.3 S64C 1996
PY  - 1996///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - CONSUMER BEHAVIOR
N1  - Includes appendix glossary and index; Section I Consumers in the marketplace; Section II consumers as individuals
ER  -