TY  - BOOK
AU  - Mark,Blair
AU  - Richard Armstrong
AU  - Mike Murphy
TI  - The 360 degree brand in Asia..
SN  - 0470820578
AV  - HD 69.B7 B52T 2003
PY  - 2003///
CY  - Singapore
PB  - John Wiley and Sons
KW  - BRAND NAME PRODUCTS
KW  - ASIA
KW  - MARKETING
N1  - Includes index
ER  -