TY - BOOK AU - Douglas,Susan P. AU - Craig,C.Samuel TI - Global marketing strategy T2 - McGraw-Hill series in marketing SN - 0070134472 AV - HF 1416 D68G 1995 PY - 1995/// CY - New York PB - McGraw-Hill KW - EXPORT MARKETING KW - MANAGEMENT KW - CASE STUDIES N1 - Includes bibliographical references and indexes ER -