TY - BOOK AU - Kotler,Philip TI - Marketing Management T2 - The Prentice Hall international series in marketing SN - 0130156841 AV - HF 5415.13 K67M 2000 PY - 2000/// CY - Upper Saddle River, N.J. PB - Prentice Hall KW - MARKETING KW - MANAGEMENT N1 - Includes bibliographical references and indexes ER -