TY  - BOOK
AU  - Pearce, John A.
AU  - Robinson, Richard B.
TI  - An industry approach to cases in strategic management
SN  - 0256099332
AV  - HD 30.28 P42I 1996
PY  - 1996///
CY  - Chicago
PB  - Irwin
KW  - STRATEGIC PLANNING
KW  - CASE STUDIES
N1  - Includes appendix
ER  -