TY  - BOOK
AU  - Chethan, S.
AU  - Kiran Kumar, R.
AU  - Anusha, K. Y.
TI  - Supply Chain and Logistics Management: For UG and PG Marketing Stream Students
SN  - 9786206755180
AV  - HD 38.5 C43S 2023
PY  - 2023///
CY  - United Kingdom
PB  - Lap Lambert Academic Publishing
KW  - SUPPLY CHAIN
KW  - MANAGEMENT
KW  - BUSINESS LOGISTICS
KW  - MARKETING
N1  - Module-1 Introduction to Supply Chain management p.2-16 -- Module-2 Introduction to Logistics p.17-47 -- Module-3 Customer focus in Supply Chain Management p.48-73
ER  -