TY  - GEN
AU  - Lafley, A. G
TI  - Playing to Win : How Strategy Really Works
SN  - 9781422187395
AV  - HD 30.28 L33P 2013
PY  - 2013///
CY  - Boston, Massachusetts
PB  - Harvard Business Review Press
KW  - STRATEGIC PLANNING
N1  - Includes bibliographical references; Strategy is choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds -- The endless pursuit of winning
ER  -