TY  - BOOK
AU  - Allanwood, Gavin
AU  - Beare, Peter, 
TI  - User experience design: creating designs users really love 
T2  - Basics interactive design
SN  - 9782940496136
AV  - NK 1520 A44U 2014
PY  - 2014///
CY  - New York
PB  - Bloomsbury Academic
KW  - DESIGN
KW  - METHODOLOGY
N1  - Includes index; What is user experience design (UXD)? -- Designing interactive -- Roles in UXD -- Methods and background -- Code Computerlove -- A user-centred development cycle -- Users : User research -- Interview: User profiling -- Co-experience ; Emotional responses -- Memory -- Expectation -- Observing a user journey -- Experience desig Competitive advantage ; Brands ; Productivity ; Challenge ; Recognizing intuition ; Gestalt theory -- Semiotics -- Narrative -- Constraints -- Design process : Project life cycle -- Personals -- Scenarios ; Design requirements -- Interview: Modern digital projects -- Standards -- exploring solutions -- Design methods : Platforms and technologies ; Semantic design -- Mindset and toolset -- Design patterns ; Layout -- Type ; Image -- Build a prototype
ER  -