TY  - BOOK
AU  - Taylor,Heidi
TI  - B2B marketing strategy: differentiate, develop and deliver lasting customer engagement 
SN  - 9780749481063
AV  - HF 5415.1263 T39B 2018
PY  - 2018///
CY  - London
PB  - Kogan Page Limited
KW  - INDUSTRIAL MARKETING
N1  - Includes bibliographical references and index; Think different--Do different--Be different
ER  -