TY - BOOK AU - Tuten,Tracy L. TI - Social media marketing SN - 9781526423870 AV - HF 5415.1265 T87S 2018 PY - 2017/// CY - Thousand Oaks, CA PB - SAGE KW - INTERNET MARKETING KW - INTERNET ADVERTISING KW - ONLINE SOCIAL NETWORKS KW - SOCIAL MEDIA KW - MARKETING KW - SOCIAL MARKETING KW - CUSTOMER RELATIONS N1 - Includes index; Foundations of Social Media Marketing; Social Media Marketing Strategy and Planning; The Four Zones of Social Media; Social Media Data Management and Measurement; Social Media Marketing in Practice ER -