TY - BOOK AU - Masterson, Rosalind AU - Pickton, David TI - Marketing : an introduction / SN - 9781526426321 AV - HF 5415 M37M 2017 PY - 2017/// CY - Los Angeles PB - SAGE, KW - MARKETING N1 - Includes glossary and index; Parat One : This is makreting--Parat Two : Making sense of markets--Parat Three : The marketing mex --Parat Four : Managing marketing ER -