TY  - BOOK
AU  - Barney, Jay B.
AU  - Hesterly, William S.
TI  - Strategic management and competitive advantage: Concepts / 
SN  - 9781292266954
AV  - HD 30.28 B37S 2020
PY  - 2020///
CY  - Harlow, United Kingdom
PB  - Pearson
KW  - STRATEGIC PLANNING
KW  - BUSINESS PLANNING
KW  - INDUSTRIAL MANAGEMENT
KW  - CASE STUDIES
KW  - MANAGEMENT
N1  - Part 1 The tools of strategic analysis -- Chapter 1 What is strategy and the strategic management process? page 24-47 -- Chapter 2 Evaluating a firm's external environment page 48-83 -- Chapter 3 Evaluating a firm's internal capabilities page 84-116; Part 2 Business level strategies -- Chapter 4 Cost leadership  page 118-145 -- Chapter 5 Product differentiation page 146-175 -- Chapter 6 Flexibility and real option page 176-199 -- Chapter 7 Collusion page 200-222; Part 3 Corporate strategies -- Chapter 8 Vertical integration page 224-249 -- Chapter 9 Corporate diversification page 250-277 -- Chapter 10 Organizing to implement corporate diversification page 278-303 -- Chapter 11 Strategic alliances page 304-329 -- Chapter 12 Mergers and acquisitions page 330-359
ER  -