TY  - BOOK
AU  - Keller, Aaron
AU  - Marino, Renee
TI  - The physics of brand: understand the forces behind brands that matter 
SN  - 9781440342677
AV  - HF 5415.1255 K44P 2016
PY  - 2016///
CY  - Blue Ash, OH
PB  - HOW Books
KW  - BRANDING (MARKETING)
KW  - ADVERTISING
KW  - DESIGN, INDUSTRIAL
KW  - COMMERCIAL ARTS
N1  - Includes idex; Physics brands; The brands; Space brands
ER  -