TY  - BOOK
TI  - Public relations as relationship management : a relational approach to the study and practice of public relations
SN  - 9781138853829
AV  - HD 59 P82 2015
PY  - 2015///
CY  - New York
PB  - Routledge
KW  - PUBLIC RELATIONS
KW  - COMMUNICATION IN ORGANIZATIONS
KW  - CORPORATIONS
N1  - The evolution of relationship theory; Expansion of organization-public relationships; Emergent perspectives : culture, globalization, and new technologies
ER  -