TY  - BOOK
AU  - Wilcox,Dennis L
AU  - Reber,Bryan H.
TI  - Public relations writing and media techniques
SN  - 9781292040738
AV  - HM 1221 W54P 2014
PY  - 1997///
CY  - New york
PB  - Addison Wesley Longman
KW  - PUBLIC RELATIONS
KW  - UNITED STATES
KW  - AUTHORSHIP
N1  - Includes index; 1. Getting organized for writing; 2.Becoming a persuasive writer; 3. Finding and making news
ER  -