TY  - BOOK
AU  - Shaw, Stephen, 1950-
TI  - Airline marketing and management
SN  - 9781409401490
AV  - HE 9781 S52A 2010
PY  - 2010///
CY  - Burlington, Vt.
PB  - Ashgate
KW  - AERONAUTICS, COMMERCIAL
KW  - MARKETING
KW  - AIRLINES
N1  - Includes index; The fundamentals; The market for air trasport services; The market environment; Airline business and marketing strategies; Product analysis in airline marking
ER  -