TY - BOOK AU - Fitzsimmons, James A. AU - Fitzsimmons,Mona J. AU - Bordoloi,Sanjeev K. TI - Service management : operations,strategy,and informations technology SN - 9781259010651 AV - HD 9980.5 F57S 2014 PY - 2014/// CY - New York PB - McGraw-Hill KW - SERVICE INDUSTRIES KW - MANAGEMENT N1 - Includes bibliographical references and index; Part One Understanding services; Part Two Designing the service enterprise; Part Three Managing service operations ER -