TY  - BOOK
AU  - Rumelt, Richard P.
TI  - Good strategy bad strategy: the difference and why it matters 
SN  - 9781781251546
AV  - HD 30.28 R85G 2013
PY  - 2013///
CY  - London
PB  - Profile Books Ltd
KW  - STRATEGIC PLANNING
KW  - INDUSTRIAL MANAGEMENT
KW  - LEADERSHIP
KW  - CASE STUDIES
N1  - Includes bibliographical references and index; 1 : Good and bad strategy -- Good strategy is unexpected -- Discovering power -- Bad strategy -- Why so much bad strategy? -- The kernel of good strategy -- 2 : Sources of power -- Using leverage -- Proximate objectives -- Chain-link systems -- Using design -- Focus Growth -- Using advantage -- Using dynamics -- Inertia and entropy -- Putting it together -- 3 : Thinking like a strategist -- The science of strategy -- Using your head -- Keeping your head
ER  -