TY  - BOOK
AU  - Marconi, Joe
TI  - Public relations : the complete guide
T2  - Issues in cultural and media studies
SN  - 0324203047
AV  - HD 59 M37P 2004
PY  - 2004///
CY  - Mason, Ohio
PB  - South-Western
KW  - PUBLIC RELATIONS
KW  - CORPORATIONS
N1  - Includes bibliographical references (p. 377-378) and index; Pt. I The theory and practice of public relations; Pt. II Public relations portfolio
ER  -