TY  - BOOK
AU  - Osward,Lynda J.
TI  - Law of marketing: Lynda J. Oswald
SN  - 032400902X (alk. paper)
AV  - KF 1609 O78L 2002
PY  - 2002///
CY  - Cincinnati, Ohio
PB  - West/Thomson Learning
KW  - MARKETING
KW  - LAW AND LEGISLATION
KW  - UNITED STATES
KW  - TRADE REGULATION
KW  - COMMERCIAL LAW
N1  - Includes bibliographical references and index; Overview of the legal environment of marketing activities -- legal issues relating to product development : protection of intellectual property assets through patent and copyright law
ER  -